About 20 Tee Off Travel agents get familiar with Costa del Sol travel offer on a fam trip organised by Tourist Board

About 20 Tee Off Travel agents get familiar with Costa del Sol travel offer on a fam trip organised by Tourist BoardAbout 20 travel agents working at Tee Off Travel have been to Málaga and Costa del Sol on a fam trip organised by the Málaga-Costa del Sol Tourist Board and the Spanish Tourist Office in Paris. They were escorted by the Deputy Director of Tee Off Prestige, Michel Geistodt-Kiener, the General Manager of Tee Off Event, and the editor of “Le Journal du golf” (“L’Équipe”).

Tee Off Travel targets golf travellers and big company executives in France. Club members include specialist magazines like “Le Journal du Golf,” “Fairways Magazine,” EFFI Golf, and “PGA France,” among others.The Costa del Sol supported the promotional action organising a series of activities; for instance, luncheons at La Cala Golf in Mijas and Valle Romano in Estepona, and tours of Málaga City, Mijas and Marbella (with the cooperation of local authorities). La Cala and Valle Romano offered green fees and Empresa Pública para la Gestión del Turismo y del Deporte de Andalucía sponsored a dinner party. Finally, we made a brief presentation of our travel destination and gave our visitors golf travel stuff.

Unique in its kind in France, the Tee Off golf club was established two years ago. It is a leading actor in the French golf market, which makes this fam trip an interesting promotional action. The good impression we made on our visitors is expected to lead to increased sales not only in the golf travel segment but also in complementary services.

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