The Golf Department of the Costa del Sol Tourist Board has organised a new round of the 5th Madrid-Costa del Sol Masters Golf Tour, which was held at Club de Golf Lomas-Bosque, one of the seven golf clubs involved in the tournament. As usual, the event was a huge success, drawing 180 golf players.
Golfers and club members at the club got interested in our travel destination, especially in Málaga-based golf courses and resorts. Sharing views with us, many of them told us they had been to the Costa del Sol and played on some of our golf courses, coming to Málaga at weekends to enjoy their favourite sport.
With over 96,000 golf federation members, golfers in Madrid cannot play as often as they would like to. Many of them even own homes on the Costa del Sol. In spite of this, they found our information on hotel or golf club deals and entertainment options very useful to plan their trips. They said it helped us get to know our destination in depth.
As it usually happens in these golf events, some of our affiliates came along to publicise their products. This time, we brought the Manager of Valle Romano Golf & Resort, Ildefonso Esquivel, and Mariano Pastor, Sales Manager at Hoteles Holiday World. They spent the day with us and showed their products to visitors.
As we had done in other golf clubs before, we set up an information point, where we handed out promotional materials from our affiliates, who help organise this golf tour thanks to their contribution of green fees, weekend getaways, spa treatments, and other gifts that we give away at each round. Before the tournament, we gave all participants a promotional bag containing merchandising products from our affiliates and a Costa del Sol gift.
The tournament was a Four Ball Medal event. The winners were Mariano López Andrés and Ángel Pérez Alonso (category 1), and Visitación Gayo Sierra and Fernando García Domínguez (category 2). They will all come to the Costa del Sol for the finals in Valle Romano Golf & Resort. During the tournament, we held a press conference to keep Madrid journalists abreast the latest developments on the Costa del Sol.
The cocktail reception and award ceremony was preceded by a presentation of the Costa del Sol-Costa del Golf, At the presentation, we laid emphasis on the improved communications network and the proximity between Málaga and Madrid since the launch of the Madrid-Málaga rail corridor by AVE-Renfe, in December 2007, that is, presenting our destination as one that is always innovating.
The prizes in this round of our Golf Tour were contributed by La Cala Resort and Gran Hotel Elba Estepona & Thalasso Spa (category-2 winners), and by Parador de Málaga Golf, Golfspain, El Chaparral Golf Club, Los Naranjos Golf Club, Fuerte Estepona Suites Spa Hotel, La Duquesa Golf & Country Club, Marbella Golf & Country Club, Hotel Holiday Hydros Boutique Spa & Wellness, Don Carlos Leisure Resort and Spa, AVE-Renfe, Iberia, Andalusian Royal Golf Federation, and Turismo Andaluz (giveaway prizes).