The Tourist Board bets on travel marketing via social networks

The Costa del Sol Tourist Board has made a strong bet on social networks. To the “Travel and Mystery,” “Málaga Wines,” and “Fashionable Eateries” sections, by mystery expert José Manuel Frías, President of the Sommelier Society of Andalusia José Roldán, and President of Andalusian Catering School Graduates Juan Miguel Rubio, we are now adding a section on travel deals for our fans.
Before launching the new section, we asked the Tourism Planning and Development Agency (SOPDE) to conduct a study on the preferences of fans in various segments and for different travel products available in Málaga.

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