The Tourist Board takes stock of Lisbon’s BTL

The Costa del Sol Tourist Board has attended the 23rd Lisbon Travel Exchange, with the aim of strengthening the efforts made over the past few years in the Portuguese market through visits and fam trips.
We were accompanied by several affiliates, including the Town Halls of Málaga, Torremolinos, Benalmádena, and Mijas, the hotels Confortel Fuengirola, Fuerte, Molina Lario, Meliá Costa del Sol, and PYR Marbella, and the DMCs Viajes Euroamérica, Smilo, and Insur Travel.

At the working sessions we met the representatives of various tour operators –Marsol, Lusanova, Ambity, Viagens Abreu, Mundovip, Grupo Espírito Santo– to discuss our marketing strategies for the Costa del Sol in 2011.



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