The Tourist Board at the Scandinavian Tourism Forum

The Costa del Sol Tourist Board has been present in the Reverse Forum of Scandinavian Tourism, held in Almería, with the aim of showing the travel products and services available in our travel destination and filling attendees in on the latest developments, as well as facilitating contact between entrepreneurs and travel brokers.
This reverse marketing activity was supported by the Spanish Tourist Offices (OET) in Helsinki, Stockholm, Oslo, and Copenhagen, whose staff invited 140 travel agents and tour operators, as well as journalists from all the countries involved. Forum participants stayed in Almería, where they went on a city tour, visiting Málaga on the arrival day and Granada after the event, and staying in Granada for the last night.

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